Sweeping The Nation have already discussed the latest advertising push that’s gone on to publicise Virgin Radio’s rebranding/rebirth as Absolute Radio (although no word on the fantastically rushed bus adverts they’re running in London which just read “THE BOSS AND THE KAISER CHIEFS” or “THE POLICE AND THE KILLERS”, as if most music fans choose their radio station based on the station’s familiarity with thesauri), but we need to talk on this topic more. (more…)
